What makes British Columbia different from the rest of the country is a fascinating subject no matter what form it takes. When explored on film it makes for vivid contrasts and not a few surprises. The films in this series capture a colorful spectrum of life on the west side of the Great Divide, reflecting not only the physical magnitude of the land, vertically and horizontally, but the character of the people who meet its challenge.
This short documentary introduces a new breed of cowboy: one with a Master's degree in Business Administration. Although this new cowboy is gradually phasing out the old romantic image, in British Columbia's beautiful Nicola Valley a few cowpunchers still remember the good old days and, when they can, relive them. This is a look at the cowboy's life in transition as the demands of the marketplace streamline the cattle industry.