"I always have a good time. Lots of teenagers hang out at the mall. It's like walking around in a big TV set." Brendan, 13. All the Right Stuff is about kids, malls, media and money. This video puts the role of youth in today's corporate economy into perspective. Join Brendan on a tour through the local mall. With two hundred dollars of birthday money in his pocket, he's ready to do some serious spending on music, clothes, and video games. Teenagers represent a huge and lucrative market for advertisers. They may work in low-paying service sector jobs, but as …
Pedagogical evaluations and study guides are only available to CAMPUS subscribers.
Features designed specifically for teachers. Learn more
Already subscribed? Sign in